Matt MacCarthy has transformed into a director after nearly two decades of lensing commercials, music videos and feature films as a cinematographer. It is his love for story telling that encouraged this evolution, and his deeply founded conviction that people are influenced to the nth degree by the way in which they connect to a story.His extensive experience as a feature film DP on both low budget Indies and studio-backed projects for Screen Gems and Columbia/Tri Star that have nurtured his visual storytelling capabilities. The range and caliber of these projects are a testament to his ability to adapt, and problem solve at all levels of the process. His background shooting music videos has influenced his joy for experimentation, and creating striking imagery. It is his extensive understanding of psychology and human nature, which rounds out his ability to engender a memorable performance from an actor. And lastly, it is his love of the process that fuels his passion for filmmaking, and it is the creative process itself that is his reward.